An Innovative Augmented Reality and AI Solution for Online Clothing Stores

Retail

An Innovative Augmented Reality and AI Solution for Online Clothing Stores

04

Engineers

06

Months

65%

Increase in Sales Efficiency

Overview

A Canada-based client was looking for a solution that could improve online sales for participating sellers, and in turn, make their marketplace platform more lucrative. TechVariable brought its raw idea to life by imagining and designing software that creates a user’s avatar based on information provided by the users themselves. Thus, the team took their first Augmented Reality project and delivered it in a record time of six months.

Services

Rapid Prototyping, Custom Application Development

Technology

React Native. 3.js, Node.js, PostgreSQL

Location

Ontario, Canada

Challenges

This has been TechVariable’s first AR project, and need we to say one that makes the team proud! Our proven expertise in AI came in handy, too. One of the biggest challenges faced was to create an avatar based on only two pictures and two videos (clockwise and anticlockwise). A free demo instructor also had to be included to direct the users on how to take the images.

While using the App, the end-users (respective store’s customers) would be required to provide their pictures and videos. At the time of registration, they would need to enter vital data like height, weight, skin, hair color, etc. Then they would be asked to make a video of themselves aligning the camera inside a frame. The perfect alignment would be key, for which the app needed to nudge the user until they get it right. With this information from the back end, TechVariable needed to build an avatar that would turn 360°.

Solutions

A challenge is what TechVariable thrives on! So, after rigorous research, learning, ideating, and experimenting, four of our engineers realized the client’s dream. The four experts were handpicked for the project, after due consideration of their core strengths in the:

UI-UX design
Mobile App Development
Frontend management
Backend management

We tackled the project’s challenges using

Three.JS technology
Creation of three interactive 3D models of the avatar.

The client was as delighted with the deliverable as they were with the continuous flow of communication and the unwavering eagerness of the team to get it right. If an issue appeared, the client was immediately informed, which contributed to a smooth workflow. By delivering this project, TechVariable has yet again proven to be an agile team with optimal speed and a great predisposition to new challenges.

Modules implemented

UI-UX design

Here, we worked on defining the user experience. As the app was using cutting-edge technology, the experience was vital for the end users to feel it.

Capturing user image and vitals

Through this module, the app captures the user images and vitals which are used to define the user avatar.

Interactive Avatar creation

This module was responsible for creating user avatars. We used three.Js to create interactive avatars which can be viewed as augmented reality.

High Level Design Architecture

Need to estimate for your next project?

We at TechVariable do acknowledge that one size will not fit all. Hence, we work in collaboration with you to identify, analyze & then develop a solution that fulfills your needs. Either we will define the functional scope of your project to estimate the timeline and budget or you can create your own agile team from among our resources.

The Result

Online clothes stores reduce the number of returns and product exchanges.
Clients can create their avatars within minutes thanks to a free tutorial.
Clients can try the products on their avatars before buying.
The avatar can be turned 360° for a better user experience.

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